B2B Atlanta
The Ultimate Playbook for eCommerce, Digital Marketing & Sales
November 17 – 19, 2025 | Westin Peachtree Plaza, Atlanta
Session info
AI Agent Zero: Design Your B2B Commerce Superpower
At B2B Marketing Expo Atlanta, we're going beyond AI theory to hands-on innovation. Join us for an interactive workshop where you'll collaborate with peers to design a custom AI agent that tackles real B2B commerce challenges—from intelligent reorder automation to predictive merchandising and customer service optimization.
Whether you're exploring AI applications in product discovery, order management, or backoffice operations, we'll help you architect an AI solution tailored to your business needs with frameworks you can actually deploy.
Let’s Connect If You’re Focused On:
✅Automating repetitive commerce tasks with intelligent agents
✅ Enhancing product discovery through AI-powered search and recommendations
✅Optimizing inventory, pricing, and fulfillment with predictive intelligence
✅ Streamlining order management and customer service workflows
✅ Building measurable ROI from AI investments in B2B commerce
Meet the team in Atlanta
Thomas Wagner
Vice President, Commerce & GenAI Practice Lead
Thomas Wagner has more than 25 years of experience in enterprise software development and digital transformation. From architecting a custom ERP system used in the production of the International Space Station to leading global web initiatives at Symantec supporting over 30 million customers, Thomas has consistently worked at the intersection of innovation and scale. As Vice President of Commerce and GenAI Practice Lead at XCentium, Thomas applies generative AI to modernize digital commerce. He drives initiatives combining Salesforce B2B Commerce, Data Cloud, and AI architectures to deliver intelligent personalization, automation, and real-time decisioning across multi-cloud ecosystems.
Sue Nunez
Sales Director
Sue boasts over two decades of experience in both the MarTech and SaaS space. Known for fostering collaboration, strategic thinking, and long-lasting client relationships, she has a wide range of industry experience including financial, retail, healthcare, manufacturing and more.