Success story

Dornbracht

Delivering luxury and enriched experiences across 24 countries.


About Dornbracht

Dornbracht is a leading specialist in superior designer fittings and accessories for bathrooms, spas, and kitchens. Originating in Germany in 1950, the Dornbracht family business quickly spread internationally with their timeless designs and innovative products.


Challenge

Helping Dornbracht enrich lives


Given XCentium’s reputation for inheriting Sitecore projects and producing excellent results, Dornbracht turned to XCentium mid-project and trusted us to deliver on their vision.



Solution

Delivering excellence


Over 20 custom Sitecore XP modules were used to achieve a sleek design able to serve 24 countries and 5 languages. The Sitecore forms were also integrated into Salesforce CRM, leading to an increase in demand gen data.


Dornbracht’s catalog of over 8,000 products across 24 categories is now managed by Oracle’s Product Data Hub, while the Akamai Intelligent Edge Platform manages content delivery. To provide customers with a straightforward way to find local showrooms, Google Maps was integrated with the showroom finder.
Increase in Website Visits 
65%  
Increase in Demand Gen 
28%  
Decrease in Bounce Rate 
22%  
Custom Modules 
20+  




Outcome

Experiencing luxury with Sitecore


Along with being on time and on budget, Dornbracht’s website also expanded in functionality. It now features a wish list, a language switch with translations feature, the ability to bundle products, and the capacity to run regional promotions. Content authors now have the ability to quickly create content across all regions and languages.

Their new site is optimized for SEO with tagging, schema, breadcrumbs, Href language, product syntax, and more. Customers can easily locate their desired showroom due to the integration with Google Maps. Customers also have the ability to bundle products to create their perfect design.




I am very impressed by the skill level, professionalism, and speed with which XCentium handled our project. Having worked with countless agencies, it is a breath of fresh air not having to constantly stay on top of everything, as the team was able to solve complexity very quickly.

Dornbracht

Alexander Dornbracht, Head of Marketing and Sales

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