Challenge

State-of-the-art experiences

Farmers and Merchants Bank was looking for a new customer experience with an improved website.

Solution

Compliance across all devices

F&M Bank partnered with XCentium to provide a digital solution that is user-friendly and has the best personalized marketing tools available.

XCentium implemented Sitecore 8.2 on Microsoft Azure Cloud that complies with the financial industry governmental regulations including the ADA, FDA and WCAG requirements.

This solution provides F&M Bank with resiliency, geo-redundancies, high availability, and disaster recovery to create a no-fail environment; while expanding their web presence to all mobile devices.

Outcome

Innovation and quality every step of the way

In addition to the superior digital technology solution created for Farmers & Merchants Bank which ensures compliance and security, XCentium also optimized the website for SEO and integrated Sitecore Analytics to track customer engagement and performance.

The new redesign delivers best-in-class customer experience intended to improve efficiency and reduce time to market. One feature include a mega-menu navigation that helps visitors locate their desired content with fewer clicks. Another feature is an intelligent search engine to answer visitors questions more quickly and accurately.

About FMB

Farmers & Merchants Bank, a 110-year-old financial institution with almost $7B in assets, 24 branches, and one of the strongest banks in California.