About AGLC

Alberta Gaming Liquor and Cannabis (AGLC) is the Government of Alberta’s crown commercial enterprise and agency responsible for regulating and managing the province's gaming, liquor, and cannabis industries. AGLC supports public programs and services through its commercial operations and distributes approximately $500M worth of product annually to licensed retailers acrosss Alberta. Their mandate includes ensuring responsible access, regulatory compliance, and operational excellence across all channels.

XCentium has been a trusted digital partner to AGLC for over five years, supporting its transformation initiatives across multiple phases of platform evolution and modernization.
 

Challenge: Engineering for Speed, Scale, and Self-Service

AGLC was operating on a legacy digital commerce solution built on Sitecore Experience Platform (XP) and Sitecore Experience Commerce 9.3, hosted in Microsfot Azure as a PaaS environment. While the platform supported high-volume B2B operations and had served the organization well for several years, it was becoming increasingly complex to maintain, with limitations in flexibility, scalability, and long-term extensibility.

To future-proof their digital ecosystem, AGLC sought a modern, composable architecture that would:
 

• Streamline internal operations and simplify content and commerce management
• Improve site performance and support growing set of self-service capabilities
• Reduce ongoing maintenance efforts while increasing agility
• Provide a scalable, cloud-native foundation aligned with their digital roadmap
  
   

Solution: Delivering seamless experiences

XCentium partnered with AGLC to lead the successful migration to a composable Sitecore stack, deploying both Sitecore XM Cloud and OrderCloud.

Key elements of the solution included:
 

• Migration from Sitecore XP/Commerce 9.3 to XM Cloud and OrderCloud, leveraging a headless, SaaS-based architecture

• Built using the latest version of Next.js for high performance, maintainability, and scalability

• Both the B2B storefront and Admin Portal are hosted on Vercel, enabling lightining-fast deployment pipelines and optimized global delivery

• Seamless integrations with key back-office systems for pricing, inventory, fulfillment, payments, orders and returns management

• Self-service enhancements to the admin portal, streamlining day-to-day workflows forback-office operations

• Support for RMAs (Return Merchanise Authorizations) to enable returns through the platform

• A flexible foundation to support future enhancements, and additional self-service workflows.

Outcome: Implementing unique integrations

The modernized platform has delivered significant operational and experience improvements:

• 100/100 Lighthouse scores for performance, accessibility, best practices, and SEO
• Positive feedback from both internal stakeholders and retailer partners, citing speed, ease of use, and reliability
• Improved agility for marketing and product teams to launch updates without dependency on IT
• A cloud-native foundation built for long-term growth, future enhancements, and reduced platform overhead
• Further strengthens the 5+ year strategic partnership between AGLC and XCentium, built on trust, innovation, and a shared commitment to digital service excellence

AGLC's B2B site is integrated with existing systems like Connect Logistics Services, LLS, J.D. Edwards, Microsoft Dynamics CRM, and supports quick order upload forms for retailers. Integrated with SendGrid, transactional emails include allocated, shipment, payment and more.

 

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