About the client

Stitch & Tie is a leading retailer and rental service for formal wear, including suits, tuxedos, and accessories. The company offers a curated selection of stylish and affordable formalwear for a range of occasions.

Challenge

Stitch & Tie needed to improve its commerce experience for both rental and retail customers. Shoppers needed accurate sizing, clearer product selection, and the ability to manage rental and retail items in one order. Event organizers also needed an easier way to coordinate formalwear for full parties, assign looks, and guide attendees through checkout.

Solution

Stitch & Tie partnered with XCentium to build a custom commerce solution on Salesforce Commerce Cloud. The platform supported both rental and retail products in a single order, which helped create a smoother shopping experience.

XCentium developed event organizer capabilities that allowed organizers to build and customize suit and tuxedo combinations for entire parties. Event Managers could assign looks to participants and send invitations directly through the platform.

The experience was designed with a mobile-first approach for younger, mobile-centric shoppers. XCentium also improved the user interface, product selection flow, cart, and checkout to make the buying and rental process easier to complete.

Outcomes

Stitch & Tie improved the customer experience by integrating Bold Metrics for algorithmic size fitting and Look Builder for custom ensemble options. The Curated Ensemble Combinations feature helped shoppers choose coordinated outfits faster, while attendees could move through a rapid checkout process.

The Salesforce Commerce Cloud implementation supported stronger business performance and improved operational efficiency.

Technology

• Salesforce Commerce Cloud
• Bold Metrics
• Look Builder