Cloudinary consulting & implementation services
XCentium helps organizations implement, integrate, and optimize Cloudinary for digital asset management, image and video processing, and media delivery.
We connect the way teams manage visual content with the way websites and applications deliver it. Our work spans asset migration, metadata, transformation rules, CMS and commerce integrations, and performance improvements across media-heavy experiences.
Years in business
15+
Platform certifications
200+
Projects delivered
1,500+
Cloudinary platform capabilities
Cloudinary brings together Cloudinary Assets, Cloudinary Image, and Cloudinary Video. These products connect asset operations with programmable processing and delivery, with capabilities varying by product and plan.
Cloudinary Assets
Manage assets, metadata, search, collaboration, and sharing in a DAM designed to connect creative and marketing workflows with digital delivery.
Cloudinary Image
Transform images through APIs, including resizing, cropping, overlays, format selection, and compression for different devices and display requirements.
Cloudinary Video
Process and deliver video with automated transformations, adaptive bitrate streaming, and a customizable player for web and application experiences.
AI-assisted media operations
Use AI tools for image editing, asset enrichment, and video tasks. Cloudinary’s agents support taxonomy, search, and workflow automation across the asset lifecycle.
Responsive media delivery
Serve image and video variants suited to the viewing context through Cloudinary’s delivery infrastructure, helping balance visual quality and loading performance.
APIs, SDKs & integrations
Connect uploads, transformations, metadata, and delivery with CMS, commerce, and custom applications through APIs, SDKs, and supported integrations.
How XCentium helps with Cloudinary
We design Cloudinary implementations around both the content team’s workflow and the application’s media requirements. Asset structure, delivery behavior, and operating cost need to work together from the outset.
Architecture & product selection
Determine the role of Cloudinary Assets, Image, and Video within your environment. Define account structure, asset ownership, and integration boundaries.
DAM migration & metadata
Inventory libraries, map metadata, transfer assets, and validate results. Plan asset identifiers and reference updates so the new library connects correctly to existing content.
Image transformation & delivery
Configure reusable transformation rules, responsive images, cropping, format selection, and quality settings. Test the results across representative devices and page types.
Video workflows & playback
Implement upload and processing flows, video variants, and player experiences. Align streaming, captions, and playback behavior with the needs of the audience.
CMS & commerce integration
Bring Cloudinary into authoring and storefront workflows, including asset selection, product imagery, galleries, and delivery URLs across connected applications.
Performance, governance & usage optimization
Review media loading, access controls, transformation patterns, and consumption. Prioritize improvements using performance measurements and the way your team actually uses the platform.
Business outcomes
Our Cloudinary engagements aim to improve visual experiences while making media operations easier to manage at scale.
Faster media experiences
Deliver appropriately sized and optimized assets that help pages load more efficiently across devices.
Less manual asset preparation
Automate repeatable resizing and formatting tasks so teams spend less time creating individual variants.
More usable asset libraries
Give editors and developers a consistent structure for finding, managing, and delivering visual content.
Better control of media operations
Make transformation rules, access, and usage easier to understand as asset volumes and delivery needs grow.
Case Study
Perry Homes
We partnered with Perry Homes to improve its Contentstack website and migrate digital asset management to Cloudinary. The broader engagement also addressed mobile website performance and launch issues.
190,000 assets migrated
Transferred more than 2 TB of digital assets to Cloudinary.
Four-week migration
Executed and monitored the DAM migration over four weeks.
50% lower image load response time
Optimized scripts, media, and caching as part of the broader website performance work.
7% improvement in Lighthouse performance score
The combined mobile performance improvements increased the website’s Lighthouse score.
Related assessments & offers
Platform value realization assessment
Identify untapped platform capabilities that improve customer experiences, efficiency, and return on technology investments.
Frequently asked questions
Cloudinary is an image and video platform with products for digital asset management, media processing, and delivery. Teams use it to manage visual content and generate the variants needed across websites, applications, and other channels.
Assets focuses on organizing, finding, and sharing content. Image and Video provide processing and delivery capabilities. We help select the combination that fits your workflows and media requirements.
Supported integrations, APIs, and SDKs connect Cloudinary with CMS and commerce platforms. We define how assets are selected, referenced, and delivered, including how updates reach the live experience.
Media optimization can improve loading, but overall performance also depends on front-end code, scripts, caching, and page design. We measure those factors together and configure Cloudinary as part of the wider performance approach.
Storage, delivery traffic, transformations, and selected features can affect consumption and cost. We review workloads and actual usage to help teams choose efficient media processing and delivery patterns.
Talk to a Cloudinary expert
XCentium can help you migrate assets, improve media delivery, and connect Cloudinary with your content and commerce platforms.