B2B commerce services
Make complex business buying easier without oversimplifying the way your business works.
XCentium designs and implements B2B commerce experiences around complex customer, product, pricing, ordering, and operational requirements. We connect digital buying with ERP, CRM, inventory, product data, order management, payments, and other enterprise systems to create scalable experiences for customers and internal teams.
Make complex buying journeys feel simpler
Business buyers increasingly expect digital experiences that provide the speed and convenience of consumer commerce while still supporting the account structures, pricing, products, purchasing rules, and workflows unique to B2B.
The challenge is rarely just building a storefront. B2B commerce has to reflect how customers actually buy and how the organization actually operates across sales, finance, inventory, fulfillment, service, and ERP systems.
We help bring those requirements together into a digital experience that gives customers more control without disconnecting commerce from the business processes behind it.
How we help with B2B commerce
B2B commerce strategy & architecture
Define the commerce model, architecture, platform approach, integrations, and customer journeys around your business model and operational requirements.
Platform implementation & digital storefronts
Implement and evolve B2B commerce platforms and storefronts that support product search, account management, reordering, order history, availability, self-service, and other buyer needs.
Catalogs, pricing & entitlements
Support customer-specific assortments, pricing, contracts, buyer groups, permissions, entitlements, and other rules that determine what individual customers can see and purchase.
Complex ordering & self-service workflows
Support quick order, bulk ordering, purchase orders, approvals, quotes, account hierarchies, recurring purchases, and other workflows common in B2B commerce.
Enterprise integrations
Connect B2B commerce with ERP, CRM, PIM, inventory, order management, tax, payments, shipping, and other systems responsible for customer and transactional data.
Optimization & growth
Improve commerce performance, usability, search, customer self-service, integrations, workflows, and operational efficiency as customer needs and the business evolve.
Common challenges we help solve
Complex customer-specific pricing
Large or highly technical product catalogs
Account-specific products and entitlements
Manual ordering and customer service processes
Limited customer self-service
Disconnected ERP and commerce systems
Complex inventory and fulfillment requirements
Legacy B2B buying experiences
Difficulty supporting both digital and sales-assisted buying
Case Study
Salon Service Group
We partnered with Salon Service Group to build a Salesforce B2B commerce site and mobile app with connected systems and customer self-service.
$500K+ in first-month mobile app sales
Generated more than half a million dollars in new mobile app business.
Customer-specific buying
Enabled custom pricing, product eligibility, and discount rules.
Connected inventory
Synchronized inventory hourly across 67 stores and the warehouse.
Self-service ordering
Gave customers online and mobile ordering, including store pickup.
Related assessments & offers
Commerce experience assessment
Identify opportunities to improve conversion, operational efficiency, and scalability across your commerce ecosystem.
OMS readiness assessment
Assess whether your order management environment can support operational complexity and future growth.
CRM fit & process review
Align your CRM platform, workflows, and customer processes to improve efficiency and engagement.
Frequently asked questions
B2B commerce is the digital sale of products or services from one business to another. B2B commerce often includes requirements such as account-specific pricing and catalogs, purchasing permissions, entitlements, approvals, bulk ordering, quotes, purchase orders, account hierarchies, and integration with ERP and other operational systems.
XCentium provides B2B commerce services across strategy, architecture, implementation, storefront development, self-service, complex pricing and catalog capabilities, ordering workflows, integrations, optimization, and ongoing support. We work across both new implementations and existing B2B commerce environments.
B2B commerce is typically structured around business accounts and more complex purchasing relationships. It may require negotiated pricing, account-specific catalogs, permissions, approvals, bulk ordering, purchase orders, and ERP integration. B2C commerce is typically designed around individual consumers, merchandising, promotions, personalization, and streamlined checkout.
Yes. ERP integration is often central to B2B commerce because pricing, products, inventory, customer accounts, orders, credit, and fulfillment information may be managed there. XCentium helps define data ownership and connect commerce with ERP and other enterprise systems around the requirements of the business.
Yes. B2B commerce platforms can support account-specific catalogs, customer-specific pricing, contracts, entitlements, buyer groups, roles, and purchasing rules. These capabilities can reflect commercial relationships while giving customers a more self-service digital buying experience.
Yes. Improvements can include storefront experience, product discovery, pricing, account management, ordering workflows, integrations, performance, customer self-service, order management, and the underlying architecture without necessarily replacing the entire environment.
XCentium works with B2B commerce capabilities across Salesforce Agentforce Commerce, Shopify Plus, Optimizely Configured Commerce, Sitecore OrderCloud, commercetools, and Kibo Commerce. We connect these platforms with pricing, catalogs, accounts, ERP, inventory, order management, and the other systems required for complex B2B buying.
Make complex B2B buying easier
Whether you are launching B2B commerce, improving an existing experience, or connecting digital ordering with the rest of your business, we can help.