AI search visibility assessment
Are buyers finding your brand in AI search? Whether you’re getting started or already tracking results, we’ll help you decide where to focus.
Your complimentary assessment starts with a review of the information you provide about your business and current approach. We’ll then meet for a 90-minute workshop to discuss your goals, clarify initial observations, and explore your priorities, followed by a 30-minute follow-up to review recommendations and practical next steps.
Years in business
15+
Platform certifications
200+
Projects delivered
1,500+
Make sense of AI search visibility
When people use ChatGPT, Gemini, Claude, or Perplexity to research products, services, and companies, does your business appear? Does the answer get important details right, such as what you offer and who you serve? Are competitors recommended instead? Which websites, articles, or reviews does the answer reference or link to?
Understanding those answers starts with deciding what matters to your business and how to investigate it.
You don’t need an established strategy or an AI visibility platform to have that conversation. XCentium can help you consider where to begin, evaluate your options, or work through questions about an existing effort.
What we'll explore
The questions that matter to your business
Your priority audiences, products, services, and markets. We’ll discuss the questions buyers might ask AI when looking for recommendations or comparing options, and which questions would be useful to monitor for your business.
What you want to understand about your visibility
Whether your business is being mentioned, cited, recommended, or described accurately in AI answers. We’ll discuss what you already know and what you’d like to investigate, including which competitors AI recommends, what it says about them, and which websites or articles it links to in its answers.
Your content and website capabilities
How your website explains your business and addresses customer questions. We’ll consider whether content gaps, outdated information, publishing processes, or technical limitations may need closer investigation.
Your tools and measurement needs
Any SEO, analytics, or AI visibility tools you currently use or are considering. We’ll discuss useful measures of progress and how visibility findings could be considered alongside website activity, inquiries, and other business outcomes.
Your resources and ability to act
Who would review findings, prioritize changes, update content, and monitor progress. We’ll consider your team’s capacity, expertise, budget, and any approval or governance requirements.
Your starting point and priorities
What you want to achieve, what is holding you back, and which questions should be addressed first. We’ll help you consider a manageable next step based on your needs and available resources.
Guidance based on your needs
There is no single AI search visibility platform or approach that fits every organization.
We begin with your goals and existing capabilities. The next step may be to clarify what to monitor, make better use of tools you already have, investigate content or technical gaps, or evaluate additional technology.
When a platform evaluation makes sense, we can help you consider differences in measurement, analysis, integrations, workflows, and cost. We’ll also discuss how the findings would translate into work your team can carry out.
Platforms we can help you evaluate
Work with a team that can help you follow through
XCentium’s AI search visibility work includes platform configuration, prompt strategy, citation and competitor analysis, content and technical recommendations, and ongoing measurement.
Our experience across content management, websites, analytics, and integrations helps us connect findings with the work needed to address them. We can help your team establish an approach, build the capabilities to manage it, or provide support for ongoing improvements.
What you’ll take away
Clearer priorities
A better understanding of the audiences, questions, and business outcomes that should guide your AI search visibility efforts.
Areas to investigate
Initial observations about potential gaps in your content, measurement, technology, or ability to make improvements.
Perspective on tools and resources
Guidance on relevant capabilities, what your existing setup may support, and where additional expertise or support could be useful.
Practical next steps
Recommendations for moving forward, whether that involves further analysis, platform evaluation, setup, team enablement, or optimization.
Frequently asked questions
It is a complimentary assessment of your goals, current capabilities, and questions about AI search visibility. We’ll review and analyze the information you provide before the workshop, explore your priorities together, and discuss initial recommendations during a follow-up session.
The assessment includes a 90-minute workshop and a separate 30-minute follow-up to review initial recommendations and discuss next steps. You’ll also need time to complete a questionnaire before the workshop.
We’ll send you a questionnaire about your business goals, audiences, products or services, competitors, and customer questions. Complete what you can before the workshop so we can review your responses and prepare for a discussion focused on your priorities.
You can leave questions blank if you’re unsure. You don’t need an established strategy, an AI visibility platform, or existing visibility data.
Yes. You don’t need a strategy, a platform, or existing visibility data. We can help you consider what AI search visibility means for your business, which questions are worth investigating, and where to begin.
Yes. We can discuss what you’re monitoring, how you interpret the findings, and how your team acts on them. The conversation can help identify whether you need to refine your measurement, investigate specific gaps, or get support with content and technical improvements.
The assessment includes a preliminary review and analysis of your questionnaire responses and any supporting information you share. This helps us understand your current situation and prepare for the workshop.
A full website audit, measured AI visibility baseline, visibility score, custom monitoring setup, or detailed competitor analysis would be scoped separately.
If appropriate. We first consider your goals, requirements, existing tools, and resources. The recommendation may be to use capabilities you already have, investigate a gap, or evaluate additional technology.
A new website or CMS is not a prerequisite for starting AI search visibility work. We’ll discuss whether your current setup supports the content updates, technical changes, and workflows you may need. Where limitations exist, we can help you consider targeted improvements or a broader evaluation.
SEO and AI search visibility share foundations, including useful content, technical discoverability, and clear information about your business. AI visibility adds questions about how your brand appears within generated answers, which sources are cited, and how competitors are represented. We’ll discuss how this fits into your existing search and content efforts.
Marketing, digital, content, SEO, and technology leaders may all find the assessment useful. Start with someone who understands your business priorities and, where possible, include someone familiar with how content and website changes are made.
Depending on your needs, next steps may include deeper analysis, platform evaluation and setup, team enablement, content and technical improvements, or ongoing optimization.
Your team may be able to take those steps independently. If additional support would be useful, XCentium can scope that work with you.
Request your AI search visibility assessment
Whether you’re exploring the opportunity or looking to improve an existing effort, start with a conversation about your goals and what your team needs to move forward.
Share your details and we’ll follow up to discuss the assessment.