Connect content, customer service, and audience engagement across your digital channels.
XCentium helps communications and media companies implement, integrate, and improve websites, content platforms, CRM, and digital service experiences. We connect search, customer data, and AI to support audience discovery, account interactions, content workflows, and ongoing engagement.
Years in business
15+
Platform certifications
200+
Projects delivered
1,500+
Communications and media organizations need digital experiences that help people discover content, explore products and services, manage accounts, and get support. We connect the platforms, data, and workflows behind those experiences, helping teams manage content across brands and channels, improve self-service, and deliver more relevant interactions.
Our digital consulting and implementation services support organizations across these sectors.
Wireless, broadband, internet, cable, and communications service providers
Television, film, entertainment, and media organizations
Publishers, information providers, and content-driven businesses
Video, audio, streaming, and digital content providers
Implement CMS and DXP platforms with reusable content models, review workflows, metadata, and asset connections. Help teams manage information across brands and channels, with AI-assisted classification and preparation where it improves their content process.
Improve how people navigate content libraries, product information, and resources. Connect relevant sources, refine taxonomy and filters, and evaluate search behavior. Strengthen public content for organic search and AI search visibility where discoverability is a priority.
Design public and signed-in journeys that connect information, account access, and service requests. Integrate CRM, identity, and existing membership or customer systems so users and support teams can reach the information their roles permit.
Connect content with product purchasing, account workflows, and order support where commerce is part of the business. Evaluate existing billing, subscription, or entitlement systems as integration dependencies, with clear ownership of customer access and transaction data.
Connect audience and customer data for reporting, segmentation, and AI assistance. Apply AI to content classification, approved knowledge retrieval, and service workflows. Define how content rights, access rules, and review responsibilities carry through into each experience.
Improve existing platforms or migrate selected capabilities when the current environment limits delivery. Support integrations, release workflows, performance, and maintenance so publishing and customer teams can keep improving their digital services.
Communications and media businesses build relationships across brands, channels, and paid or open-access experiences. The digital strategy needs to account for how those relationships change over time. Connecting content, identity, and customer context helps each interaction reflect the relationship the organization has already established.
Brett Franklin
Senior Director | XCentium
Case study
Delivered a composable digital platform to improve performance, personalization, and content discovery.
Increased customer conversions by 15% with faster load times and improved user experience.
Reduced operational costs by 50% through a more efficient and scalable architecture.
Delivered intelligent, personalized search experiences to improve content discovery and engagement.
Evaluate platform fit, architecture, and implementation requirements to support long-term digital experience goals.
Evaluate customer journeys, usability, accessibility, and experience workflows to identify friction and improve experiences.
Identify practical AI opportunities aligned to your business goals, workflows, and operational priorities.
XCentium helps communications and media organizations improve websites, content platforms, search, customer and member experiences, commerce connections, and data. We provide strategy, implementation, integration, and ongoing support, including AI applications for content, knowledge, and service workflows.
Yes. Shared content models, reusable components, permissions, and publishing workflows can support multiple properties while allowing local variation. We assess how much content and functionality should be shared and where each brand or audience needs a distinct experience.
Start with consistent metadata, clear content types, and an understanding of audience questions. We can connect content sources, configure relevance and filters, and review unsuccessful searches. Search improvements also depend on keeping the underlying content current and well organized.
We can assess and implement integrations with existing customer, identity, billing, and membership systems where suitable interfaces are available. Scope depends on authentication, access rules, data ownership, and the workflows involved. These requirements should be defined before choosing the front-end experience.
We help teams apply AI to content classification, approved knowledge retrieval, content preparation, and customer support. The right approach depends on the business model, available information, and systems involved. Content rights, account permissions, review, and escalation are part of the design.
We align measurement to the business model, such as content discovery, qualified inquiries, purchases, registrations, or successful self-service. Operational measures can include publishing effort, duplicate content, search failures, and support demand. That connects audience activity with the work needed to deliver it.
Share your content, platform, or customer service priorities. We’ll help connect the experience with the workflows, data, and technology needed to support it.
